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Building a PR Plan and Attracting Media Attention

April 4 @ 5:30 pm - 6:30 pm

In this workshop, you’ll learn how to attract media attention, write press releases, and get reporters to care about your work.

Speaker: Alex Parks

Alex Parks has developed and executed media relations, social media and writing programs for more than 100 B2B and B2C companies, ranging from Fortune 500 organizations to venture-backed startups. AdWeek named Alex on the PR Industry’s 30 Under 30 List for 2015. In 2013, he won the Publicity Club of New England Striker Award, which recognizes New England’s best young PR professional of the year. Alex graduated from Brandeis University summa cum laude with a B.A. in economics and philosophy, and was a visiting student in economics and philosophy at Oxford University.


Harvard Innovation Labs
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